How to Market Your Products or Services on Instagram

Date: 

Tuesday, April 23, 2019, 9:30am to 12:00pm

Location: 

Harvard Ed Portal, 224 Western Ave., Allston

This workshop will be of interest and great value to people who want to promote their business, small or large, new or fully established, through marketing their products or services on Instagram. Workshop attendees will learn tips and techniques on how to find and attract their target audience on Instagram and sell their products or services.

Topics include:

  1. Creating quality content for Instagram
  2. Boosting Instagram engagement (Instagram giveaways, contests, challenges)
  3. Setting up Shoppable Tags
  4. Using Instagram Stories for business
  5. Using Instagram Ads

Light breakfast and networking will take place 9:30am–10:00am. Presentation will be from 10:00am–12:00pm.

This workshop is co-sponsored by SCORE Boston and the Harvard Ed Portal and is presented by Jane Zhdanova. Jane is president of Salted Papaya, an Instagram marketing agency which specializes in helping ecommerce businesses succeed through the use of Instagram marketing.

NOTE: The first two weeks of registration for economic development workshops held at the Harvard Ed Portal will be limited to Allston-Brighton residents, managers/employees of Allston-Brighton businesses, or Ed Portal members. You may be asked to provide proof that you meet one of these requirements.

If you live or work outside of Allston-Brighton, you can register for this SCORE workshop here.